Tag: ux
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How user personas meet lean methodologies
Summary The content team was working with a content-focused initiative. They asked UX to help them understand their actual readers. We proposed to design with them some user personas so they could better focus the articles. The most important constraint was to keep the whole process in a true lean mindset, since they were evolving…
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A classic game, with a twist
Summary As an experimental and crazy idea, we came up with the possibility of building a smartphone videogame based on one of the history classics. My job was focused in the technical area, to reduce friction of the project’s complexity finding creative solutions to the challenges we were self imposing. Communication, exigency and little time…